How To Select a Great Domain Name For Your Site
Selecting a good domain name is an important step to building any website. Given the number out there, it can be a difficult task to select a meaningful one for your new website.
The following tips are designed to help you find a domain name and make sure it is the perfect fit for your site.
Make it Memorable
A domain name that is easy to remember, spell and type is ideal. You want your visitors to be able to return to your site with little effort.
Branding can help immensely with the memorability of a domain name, but can take a long time to establish. The following are some tips for an easier to remember domain name.
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Keep it Short - A short domain name is much easier to remember, spell, and type than a long one.
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Related to your Site - Keep the name related to the content or business of your site.
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Unique - Do some research to make sure your domain name has few to no similarly named active websites. You do not want your visitors to confuse your site with another one.
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Avoid Hyphens - Sure, hyphens can look like a premium name, but your visitors will not remember it.
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Make it a .COM - Many people believe a .com top-level domain is the only reputable choice out there. A memorable website should always be a .com wherever possible.
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Avoid Copyrights and Trademarks - It is never a good idea to leave your site open to lawsuits by copyright and trademark holders.
SEO Considerations
Your domain name can be a major factor in search engine rankings. By selecting a name related to your site content, you will create a better user experience and search rankings.
If possible, try to include a popular keyword in your domain name. I chose to include the keyword “hosting” in the domain name for this website because it is popular and related to the content.
Resources
Take a look at our article on the best tools to generate domain name ideas for some inspiration.